Busy Homeowners Book Cleaners Online. Are You Showing Up?
Your best clients are dual-income families searching 'house cleaning near me' on a lunch break. If you're only on Thumbtack, you're renting leads you could own outright.
What's costing house cleaning leads today
Lead marketplaces take 20-30% of every job
Thumbtack, Angi, and HomeAdvisor charge per lead, and that lead usually contacted five cleaners. Your own website brings bookings straight to you, no middleman tax.
You're asking strangers to let you into their home
That's a big ask. Without bonded and insured badges, team photos, and reviews, homeowners go with whoever looks most legitimate online, and 'most legitimate' usually means 'best website.'
Every recurring client started with one search
Biweekly accounts, the backbone of a cleaning business, begin as a single deep-clean booking. That booking only happens if people can find you, see your packages, and schedule without friction.
You answer the same questions on every inquiry
'What's in a deep clean?' 'Do you bring supplies?' 'Are you okay with dogs?' Put it on the site once and stop starting every conversation from zero.
What a great website should do for your business
Build a base of recurring clients
Turn one-time deep cleans into weekly and biweekly accounts with clear packages and easy rebooking.
Stop paying for shared marketplace leads
Own your lead flow with a site that ranks locally and sends inquiries directly to you.
Look as professional as the homes you clean
A polished online presence that backs up premium pricing instead of undercutting it.
Built specifically for house cleaning
Service package pages
Standard clean, deep clean, move-in/move-out, and recurring plans, each spelled out so clients know what they're getting before they ask.
Online booking and quote requests
Homeowners pick a service, home size, and date. No phone tag required.
Trust and safety section
Bonded, insured, and background-checked, displayed prominently. This is the first thing people look for and the biggest reason they book.
Room-by-room checklists
Published cleaning checklists so clients see exactly what they're paying for. Transparency here wins jobs from vaguer competitors.
Recurring client signup flow
A short path from first booking to a weekly or biweekly slot, turning one-time jobs into predictable revenue.
$99/mo — everything included
Custom multi-page website, hosting, maintenance, and updates. No setup fee. Cancel anytime.
Multi-Page Website
No setup fee. No contracts. Cancel anytime.
- Custom multi-page website (up to 30 pages)
- Mobile-optimized design
- Contact forms & lead capture
- Hosting, SSL & monthly maintenance
- Live within 48 hours of kickoff
We'll walk through your business, answer questions, and send you a payment link to get started — usually right after the call.
Common questions
Do house cleaners really need their own website?+
The ones making real money have one. Marketplaces are fine for filling gaps, but a site that ranks for local searches brings in direct bookings, shows off your reviews, and builds the recurring client base, all without paying Angi or Thumbtack for every lead.
How do I compete with cheap cleaners on Craigslist?+
Don't compete on price; compete on trust. Package pricing, insurance badges, guarantees, and detailed service descriptions attract the homeowners who want reliability and will pay for it. The bargain hunters were never your clients anyway.
Should I list my prices online?+
Starting prices and package tiers help serious clients book while quietly filtering out the budget shoppers. Most successful cleaning companies publish ballpark pricing for standard and deep cleans and quote larger homes individually.
Can my website help me get move-in/move-out cleaning jobs?+
Yes. Realtors and property managers look for move-out cleaners constantly, and they refer whoever they can find and vet quickly. A page with turnaround guarantees, checklist details, and a fast quote form makes that you.
What's the best way to show trust on a cleaning website?+
Bonded and insured status, background check policy, a satisfaction guarantee, and real reviews. Add team photos and a 'what to expect' section. The biggest barrier to booking a cleaner is letting a stranger in the house, so everything on the site should work to lower it.
Already getting traffic but need more leads? We also manage Google Ads for local house cleaning at $99/mo flat. Learn about ad management or get a free ads audit.
Ready to get your business online?
Get a custom multi-page website for $99/mo, live within 48 hours. Book a free kickoff call — no pressure, no obligations.